MARKETING AUTOMATION FOR BUSINESS AT THE SPEED OF LIGHT.

 

BLAIRCOMM can develop, configure and manage all-in-one marketing automation platforms you direct from user-friendly dashboards—on the desktop and mobile apps. We provide end to end cloud based marketing automation systems for full Analytics, Campaign Tracking, CRM, Sales Automation, Social and Production Management. Find out more below.

Market Intelligence for intelligent managers.

 Drive leads. Convert sales. Optimize spend. We can help you track customers even before you know their name, connect the dots and tell you where they’ve been. You can then build powerful automation rules to send them dynamic content or targeted emails based on their interests.  Here are some features:

  • Campaign Tracking—invest in profits not just goodwill
  • Behavior-Based Email
  • CRM & Sales Automation—and you can integrate into your corporate CRM
  • Visual Workflow Builder to engage leads at critical points
  • Reporting and Analytics—make kety decisions with accurate and relevanr data
  • Anonymous Visitor ID to identify more leads

Manage all your social media in one place.

 Social Automation—get the whole egg. Our social dashboard make makes finding, scheduling, managing, and reporting on social media content easier.

  • SCHEDULING—Save time by scheduling your social posts. Keep active 24/7 by automatically scheduling posts across your social accounts.
  • CONTENT CURATION—Manage social content with ease. Stay on message with pre-approved content your teams can post.
  • SOCIAL ANALYTICS—Track and prove social ROI. Measure the impact of your campaigns through comprehensive reporting. Separate ROI between owned and paid media.
  • MONITORING—Join the conversations that matter. Find and filter social conversations to hear what people are saying about your brand, competitors, and industry.

Project management all from the cloud.

  • BECOME A HIGH PERFORMANCE TEAM—Our system has everything you need to track a project from start to finish. The flexibility combined with intuitive features mean your team will not only become better collaborators, but will increase productivity on a daily basis.
  • HAVE COMPLETE CONTROL—You’ll know how things are progressing at all times, 24/7. Need to keep some details of the project private? No problem, just use our privacy feature. Away from your computer but need to stay connected to your projects? We’ve got your back with our Android apps and iOS apps.
  • VISUALIZE ALL YOUR PROJECTS—Quickly see the status of every project. This means you can plan ahead and track your team’s progression. Use our Gantt Charts, reporting, and time tracking features to keep updated with graphic charts and graphs.

OUR APPROACH TO MARKETING AUTOMATION GIVES YOU TIME TO DO WHAT YOU DO BEST.

Select a topic for an expanded description.

a2 DISCOVERY

The initial meeting is an important part of our development process. We are skilled at asking the right questions and getting to the right information needed to create breakout results.

  • In depth client questionnaire and requirements analysis
  • Project kick-off meeting to fully define detailed content and functionality needs and wants
  • Determine the automation needed
  • System features in place
  • Key team members assigned
  • Interface with client side management
  • Production schedule defined

a7COST APPROVALS

A complete analysis of expected deliverables is agreed upon with the client. Costs are explored and all features required are taken into consideration. A final estimate is provided and an agreement on a monthly retainer is signed.

  • Monthly retainer agreement is signed for an agreed upon duration long enough to obtain results.

 

a6 DEVELOPMENT

Every automation project is a custom-tailored solution. But we understand that leveraging existing technologies is important, so will help you seamlessly integrate a wide variety of options into your system depending on your needs. Our team lead will work with you to plan and provide a staging environment where you can monitor and approve each step of the ever evolving dashboards.

  • Developing the technology infrastructure
  • Prototyping
  • Template and dashboard development
  • Qualifications and testing

a9QUALIFICATIONS

Qualifications is more than testing. Our developers and usability experts not only test functionality, but suggest improvements.

  • Final cross-browser, cross-device check
  • Final cross-platform/device testing of all links and functionality
  • Full client approval process
  • Official launch of new automation dashboards

a9MAINTENANCE

A maintenance program is an integral part of our automation service; many companies cannot do this internally or spend so much time on it that income producing production suffers. We populate, service, and keep all automation dashboards up to date so that client management is easy. This gives you and your team time to manage and develop projects we can help you implement successfully. Here are a few examples:

  • Link and update all analytics from campaign tracking, social projects, websites and Google Analytics.
  • Populate and maintain all contacts, sales leads, prospect charts etc., so that all you have to do is take management actions that increase sales
  • Populate and update all your social channels in one place—including social listeing across the digital ecosystem
  • Create, schedule, send and track all your email campaigns and provide easy to see analytics on their results.
  • Maintain account security
  • Increase social rankings and promotional responses based on analytics
  • To modify content on an as needed basis
  • To configure, update and manage all systems so you can simply use them to reach your business objectives